{"id":7759,"date":"2024-09-18T16:21:11","date_gmt":"2024-09-18T14:21:11","guid":{"rendered":"https:\/\/www.argentaceramica.com\/?p=7759"},"modified":"2024-09-18T16:21:11","modified_gmt":"2024-09-18T14:21:11","slug":"argenta-where-nature-comes-to-life","status":"publish","type":"post","link":"https:\/\/www.argentaceramica.com\/en\/argenta-where-nature-comes-to-life\/","title":{"rendered":"Argenta, where nature comes to life."},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css=&#8221;.vc_custom_1726653713964{padding-top: 150px !important;padding-bottom: 150px !important;background-image: url(https:\/\/www.argentaceramica.com\/wp-content\/uploads\/2024\/09\/img-destacada-1.jpg?id=7706) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1516801015651{margin-top: -130px !important;}&#8221; el_class=&#8221;nota_prensa&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1585061836111{padding-right: 30px !important;padding-bottom: 20px !important;padding-left: 30px !important;background-color: #ffffff !important;}&#8221; el_class=&#8221;contenido_noticia&#8221;][vc_custom_heading text=&#8221;PRESS RELEASE&#8221; font_container=&#8221;tag:div|font_size:16|text_align:left|color:%23ec4331&#8243; google_fonts=&#8221;font_family:museo_slab700%3Aregular|font_style:700%3Abold&#8221;][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726658918991{margin-bottom: 20px !important;}&#8221;]<\/p>\n<h1>Argenta, where nature comes to life.<\/h1>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726658928804{margin-bottom: 20px !important;}&#8221;]<strong>Argenta Cer\u00e1mica is preparing to dazzle at Cersaie 2024, the prestigious event, which will be held from 23 to 27 September in Bologna, Italy. The company will present a design that connects purest nature with avant-garde ceramic technology at what is now its traditional location in Hall 36, Stand B12-C15.<\/strong>[\/vc_column_text][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726658980317{margin-bottom: 20px !important;}&#8221;]Through its \u201cFrom Nature to Life\u201d campaign, Argenta is seeking to highlight the naturalness of its ceramic products with innovative effects and finishes, thanks to its advanced <a class=\"link_noticia\" href=\"\/en\/artech\/\" target=\"_blank\" rel=\"noopener\">Artech<\/a>. technology. This approach enables the company to offer solutions that not only reflect the beauty of nature, but also incorporate the latest in digital technology to apply enamels and finishes, ensuring superior durability and quality.[\/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1726654109514{margin-right: 20px !important;margin-bottom: 0px !important;margin-left: 20px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7709&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1726654121093{margin-bottom: 0px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7712&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1726654125236{margin-bottom: 0px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726667882024{margin-top: 20px !important;margin-bottom: 30px !important;}&#8221;]<\/p>\n<p style=\"font-size: 12px; text-align: center;\">Image from the \u2018From Nature to Life\u2019 campaign.<\/p>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726659367751{margin-bottom: 20px !important;}&#8221;]This year, Argenta has designed a stand with an innovative architectural design that blurs the boundaries between the inside and the outside. It has created an exhibition stand where nature and technology come together in perfect harmony. Visitors will be able to experience a seamless transition between these two worlds, exploring and touching the materials up close to feel how nature and advanced ceramic technology beat as one.<\/p>\n<p>The series that will be highlighted at the exhibition include <span class=\"link_noticia\">SANTELMO<\/span>, a collection that evokes the serenity of the Majorcan coastline, and <span class=\"link_noticia\">WESTONE<\/span> &amp; <span class=\"link_noticia\">EASTONE<\/span>, inspired by the natural beauty of Portland stone. Thanks to <a class=\"link_noticia\" href=\"\/en\/artech\/\" target=\"_blank\" rel=\"noopener\">Artech<\/a> technology, this limestone is presented with an exceptional level of detail.[\/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1680682230152{margin-top: 35px !important;}&#8221;][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;7737&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1726654744809{margin-bottom: 15px !important;}&#8221;][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726667899132{margin-bottom: 20px !important;}&#8221;]<\/p>\n<p style=\"font-size: 12px; text-align: center;\">Santelmo Tropic Greige 120&#215;120 \u2013 Santelmo Series.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1680682230152{margin-top: 35px !important;}&#8221;][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;7742&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1726654821632{margin-bottom: 15px !important;}&#8221;][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726667912283{margin-bottom: 20px !important;}&#8221;]<\/p>\n<p style=\"font-size: 12px; text-align: center;\">Westone Cream 120&#215;120 \u2013 Westone Series.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726660881316{margin-bottom: 20px !important;}&#8221;]As part of its commitment to innovation, Argenta will launch two new product families at Cersaie: <span class=\"link_noticia\">MAX<\/span> (a 14 mm-thick porcelain tile) specifically designed for fa\u00e7ades and high footfall areas, and <a class=\"link_noticia\" href=\"\/en\/products\/?c=extrem\" target=\"_blank\" rel=\"noopener\">EXTREM<\/a> (a 20 mm-thick porcelain tile) ideal for outdoor paving. These new collections stand out for their resistance and versatility, expanding the firm\u2019s possibilities for use in demanding architectural projects.[\/vc_column_text][vc_single_image image=&#8221;7747&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1726655080946{margin-bottom: 15px !important;}&#8221;][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726667925520{margin-bottom: 20px !important;}&#8221;]<\/p>\n<p style=\"font-size: 12px; text-align: center;\">Astoria Greige 60&#215;120 \u2013 Astoria Series.<\/p>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;museo300&#8243; css=&#8221;.vc_custom_1726659413109{margin-bottom: 20px !important;}&#8221;]Through this design, Argenta invites visitors to explore a whole new dimension of design, where inspiration emerges from the depths of nature to give life to the purest sensations.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Argenta Cer\u00e1mica is preparing to dazzle at Cersaie 2024, the prestigious event, which will be held from 23 to 27 September in Bologna, Italy. The company will present a design that connects purest nature with avant-garde ceramic technology at what is now its traditional location in Hall 36, Stand B12-C15.<\/p>\n","protected":false},"author":1,"featured_media":7772,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-7759","post","type-post","status-publish","format-standard","hentry","category-argenta-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Argenta, where nature comes to life. - Argenta Cer\u00e1mica<\/title>\n<meta name=\"description\" content=\"Argenta Cer\u00e1mica is preparing to dazzle at Cersaie 2024, the prestigious event, which will be held from 23 to 27 September in Bologna, Italy. 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